Skip to main content

A Beginner's Guide To Coffee Tasting by James Hoffmann


1. Aroma

Aroma refers to the smell of the coffee, which is a key part of the overall enjoyment.

  • Scales: Use separate scales to rate the intensity (how strong the smell is) and the quality (how pleasant the smell is).
  • Notes: This is a good place to note any specific aromas you catch, but don't worry if you can't put a finger on an exact descriptor.

2. Acidity

Acidity is one of the most complex and controversial aspects of coffee taste. It provides a sense of freshness and crispness, like in fruit.

  • Perception: Acidity is generally perceived along the sides of the tongue and can cause salivation .
  • Quality: You are looking for a positive, fresh, bright, and crisp acidity, not a harsh or sour taste.
  • Assessment: The easiest way to assess it is through comparative tasting:
    • Quantity: Does coffee A feel more acidic than coffee B? .
    • Quality: Which acidity do you enjoy more? Which one leaves your tongue feeling good?
    • Note on Confusion: Many people confuse a sour coffee with a bitter coffee, known as bitter-sour confusion.

3. Sweetness

In coffee, sweetness is not the same as the simple sugar sweetness (sucrose/fructose) you find in fruit.

  • Definition: Coffee sweetness is a more complex composite sensation that can be highlighted by acidity, flavour, aroma, and the coffee's texture.
  • Source: It generally comes from ripe fruit during the growing and harvesting stages, good processing, and good roasting.
  • Assessment: Compare coffees to determine which one feels sweeter, more complex, or more whole.

4. Body (Texture or Mouthfeel)

Body describes how the coffee feels in your mouth.

  • Comparison: Think of the difference between skim milk (thin, light) and whole milk (rich, full, heavy, almost chewy).
  • Cupping: The speaker highly recommends the cupping method for assessing body, as paper filters tend to homogenise the mouthfeel and make small differences harder to discern.

5. Finish

The finish, also known as the aftertaste, is what you are left with after swallowing the coffee.

  • Assessment:
    • Does the aftertaste feel pleasant or harsh?.
    • Do pleasant flavours slowly develop over time, or does the taste quickly disappear?.
    • Patience: The finish needs patience to assess, as you should wait 30 seconds to a minute before scoring it, especially when tasting multiple coffees.

**6. Flavour

Flavour is the category that gets people most excited, but the video emphasises using broad flavour categories rather than overly specific, competitive descriptors.

  • Fruity Category: The speaker breaks fruit flavours into three broad categories:
    • Fresh Fruit: (e.g., berries, stone fruits, apples, pears) Often tied to medium-to-high acidity.
    • Cooked Fruit: (e.g., jammy, baked pies) Often tied to lower acidity, as cooking fruit diminishes its acidity.
    • Tropical/Fermented Fruit: (e.g., mango, pineapple, wild strawberry aromas) Often found in naturally processed coffees; can be a love-hate flavour profile.
  • Maillard and Caramelisation Family: This includes flavours associated with things that have gone brown and are delicious:
    • (e.g., caramel, chocolate, toast, biscuits, toffee, maple syrup).
    • Negative Notes: It's also acceptable to write down flavours you don't like (e.g., bitterness, burnt, rubbery, earth, wood, vinegar).

Final Characteristic: Bitterness

While typically avoided by the specialty coffee industry (as it's often viewed as a failure of roasting or brewing), bitterness is present in every cup. It's acceptable for a taster to acknowledge and take notes on bitterness if they enjoy it.